![]() In June 2016, Netflix presented a new letter emblem consisting of a solitary “N”. ![]() It featured the word “Netflix” in a sans-serif font on the red background. Only three years after the company was launched, it adopted a new emblem. ![]() The logotype in the lowercase was written in thin white lines of a modern square sans-serif typeface, with the dot above the letter “I” replaced by a yellow square frame with rounded angles, resembling a TV-screen. It was a solid black oval badge, stretched horizontally and enclosed between two rounded yellow brackets. In 2000 Netflix introduced a new version of the logo, which only stayed with the company for a few months. The earliest Netflix logo featured the name of the website, with the celluloid film separating the “T” and “F” characters.
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